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Website Design Digital Marketing Branding Apps + Touchscreens


You've probably
noticed we love
what we do

We are interdisciplinary zealots dedicated to blending creativity and code, philanthropy and commerce. Each of us is equal parts nonprofit patron, arts nerd, and tech junkie. We love what we do, and we love what our clients stand for. We are collaborative, inventive, inspired.

Meet the Team


As a child, Hannah was a noted marker artist, 4th chair trumpeter, and passionate porcelain cat collector. She was often in trouble for talking in class and named her toys with only adjectives. Studying in Europe, Hannah found that DaVinci’s Annunciation is larger in real life and that identifying shower gel from hand lotion is tricky when you can’t read Italian. When she's not designing for FORM, she enjoys live concerts, cafe mocha, and carving elaborate designs into pumpkins. Except for the Harry Potter logo. Because, come on, the letter “P” is so hard to carve into a pumpkin.


Michael is a man of few words and many board games (150, to be exact). In addition to writing code for FORM, Michael is a proficient hackeysacker and skilled MIG welder. He does not recommend sleeping in a 2004 Ford Taurus before running a full marathon. He keeps a mysterious blackbird on his desk, is a proud descendant of Johnny Appleseed, and likes dogs named after fruit preserves.


Katelyn says the best of all chemistry constants is 6.02x10 to the 23rd power, and who are we to argue? A rare combination of mathematician, athlete, and artist, she holds a master’s degree in accountancy, runs marathons for fun, and plays the heck out of Chopin’s Revolutionary Étude for piano. When Katelyn's not leading FORM's operations, she enjoys walking her dog, reading tiny dictionaries, and making lemon macaroons. She once broke a picnic table with her head and she's a fan of words, Warren Buffett, and the number 20,710.


When Emily isn't managing our projects, she's busy neglecting house plants, sketching ex-boyfriends' cars, and crushing on Monty Don. She tries to grow vegetables and has eaten 730 cupcakes. A creative spirit and self-described lovey-person, Emily is a big fan of romcoms and keeps a hand-drawn record of all the flowers her husband has ever given her. She knows how to collect honey from bees, can make a perfect frosting curlicue while grudgingly dancing to Pitbull, and has a knack for finding the most inconvenient Airbnbs.


Josh is one of the few people we know who has lived in a shipping container. On purpose. Twice. When he's not directing FORM's digital design or blushing about his pile of AIGA awards, he is probably communing with nature or learning to tie a fly. He once led a clandestine effort to poster Frankfurt with messages about healthy work-life-balance. His doodling and handwriting are so geometrically perfect that some say he uses The Force to conjure it. He is the second-tallest FORMie, which comes in handy when retrieving Kory's errant Nerf darts. He loves stuff like outer space, red shoes, sriracha sauce, and Tycho.


As a child, Rachel admired the knife skills of Jacques Pépin. Today, she enjoys inventing new taco toppings and putting Old Bay on everything. She became a master of the bassoon because of her distaste for saxophones, and eventually performed Verdi’s Requiem for a PBS documentary in Prague. When she's not connecting with FORM clients, she sometimes makes eyeless hand puppets, prays to St. Anthony for her lost Roku remote, and plays Radiohead on the drums. She’s a big fan of public media, minimalism, and melancholia.


An avid athlete and outdoorswoman, Jessica’s favorite hobby is more hobbies. Hiker, painter, swimmer, actor, flutist, cat rescuer– she aims to kinda crush it with everything she tries. She loves Sichuan cuisine and has a designated color palette for all activities (Pantone 267 and 279 for climbing, obvs.) When she isn’t managing our digital marketing, Jessi might be drawing photorealistic zebras, accidentally camping on mountainsides, or loudly singing show tunes. She loves film and would read more books if she could do it while salsa dancing.


Steve is a supersmart, mostly pleasant guy with a penchant for sardonic vinyl toys and Diet Coke. He's an ardent music lover, and though his recent tastes skew toward post-modern shoegaze, he once willingly attended an Air Supply concert. It is rumored that he has quite a high IQ, which is plausible but unconfirmed by MENSA. A serial early adopter, he can’t bring himself to part with his robust laser disc collection. When he's not connecting with clients and guiding our developers, Steve is often skipping stones and building model rockets.


When she’s not helping our clients with web maintenance or digital marketing, Jessica can be found paddleboarding on Lake Erie, solo traveling in the wild, and thrifting for mid-century knick knacks. She plays funk on a purple Fender and her green thumb is so green, even her plants have plants. She never skips an opportunity to watch Pretty in Pink and she enjoys detailed plans, kitschy cookware, and a healthy frizzle sizzle.


Ashleigh tells us that, though deep-fried worms taste like potato chips, her favorite food is frosting. A dedicated saxophonist, she has performed a halftime routine wearing only one shoe. When she’s not writing code, she's quarterbacking, scrapbooking, or playing Led Zeppelin on her Fender Cyclone. Though she was once mistakenly detained for grand theft auto, she is the proud and legally titled owner of a vintage Geo Metro. She’s a big fan of making macaroons, collecting bottle caps, and watching classic horror films.


Though confused by long division and cooking, Teresa can ideate and design like nobody's business. She is a goldsmith in her spare time and enjoys collecting fancy hammers. She once met all of Pink Floyd, counted 17 shooting stars, and was seriously injured by a pot pie. When she's not strategizing and guiding FORM's creative team, she is probably soldering something, trying to get to Utah, or sniffing old books. She likes Icelandic compositional ambient music and spooning with her boston terrier, Hugo.


Desktop Friday

An hour
to create.

The creative brainpower is palpable when the studio stops for Desktop Friday, an exercise designed to reset our creativity. A random topic. An hour to create. Who will crack under pressure? Who will lose it all in an epic crash? Who will go rogue and design in Play-Doh?

View Keyword, "Airport"

Someone Said

Overheard and out of context. Hang around with us long enough, and you might find something you said posted here, too:

I just keep making ears by accident.

What are these ribbons your horse keeps winning?

Our sponsors are our butter, our members are our bread.

Activate the chicken!

I haven't had a muffler since 2020

Did you say "jQuery" or "Katie Perry"?

The football game or the moon landing?

Must. Resist. Cacao.

You can't out-do the fish with sneakers.

Cat-flavored ice cream?

Why'd you walk over here like Stone Cold Steve Austin?

I have a weird cheese story for you.

You're the Sherlock Holmes of the digital age.

You just have to hope for the best until it doesn't happen.

(on St. Patrick's Day) Happy Thanksgiving!

There is no reason for Bob Evans.

It's like an easy bake oven for adults who like chicken.

Look at his bag of hot dog boxes on the floor!

Steve's probably listening to Fiona Apple.

This sushi is quite delicious. If you like the taste of death.

Dark Mode is ruining my life.

One time I set myself on fire.

The wild cheeses grow aplenty here.

Her abs look like a turtle shell.

I mean, how much Jeff Bridges can you have in one movie?

Light the content candle!

A person can be positive, AND also inappropriate.

I can turn my funks off.

That's great, now there's bacon bits in my keyboard.

Beige is not a color.

I'm sorry about the div.

Please pray for Mrs. Haskel's tomatoes.

Steve, let's go somewhere, just you and me.

Can you bring your horse?

Entertainment Tonight is where dreams go to die.

Check your email before you put your pants on.

These people drive like animals.

Babies aren't supposed to look like Woody Harrelson.

It looks like a big dinosaur protecting a translucent bag of smaller dinosaurs

It's like drinking a little garden.

Stop counting the dents in my can of food.

Also, they have a great toe box.

It's broken.

Is toe box one word or two?

It's like The Sixth Sense, but with tacos.

Like, the food kind, or the magical kind?

Acknowledge my math!

I've never seen the 80s.

Come and get it, Sammy Hagar!

I'm going to pull out the Real Joe Pesci Hat.

Don't come at me with your popcorn problems.

Who is Batman and The Drumstick?

It's a torsional thing.

I'm sorry I'm not a sock connoisseur.

I once smuggled a Subway footlong in my sweatshirt pocket.

I just wanna eat this sandwich.

Maybe it’s coincidence, maybe it‘s Oppenheimer.

1-2-3 Cheeseburger Lane!

It's like Top Chef, but with vodka.

400 pounds plus adrenaline, and I could flip a car, easy.

It's too Skynrdy.

The dog arrived before the paintings.

I'm wing-dingin' it.

A guy named Jerry has 20 watermelons in his truck.

I can still smell Steve.

I love mint-forward.

It works!

Fancy code is the only kind I write.

You should watch Labyrinth if you're into Muppets.

If the Long Island Medium were here, she'd freak out.

You have some mustard on your forehead.

He's got an eyepatch sorta vibe.

More bugs than expected. 4 stars.

How would you get DNA from Elvis?

It's like a clown car of drawers.

My goal is to live until 2085.

You wanna do hot dogs Friday?

You're always picked last and your pasta smells.

In Belgium, there's a tax for things that are too multitasky.

Look at the eyes on that Red-Legged Honeycreeper!

It's like, the Jedi.

What can I say? I have uncontrollable eyebrows.

The conference template fills me with dread.

Pockets full of coffee.

This is too helpful.

My middle toe went numb and I thought I had something in my shoe.

This knob makes me want to get drunk.

Are pigs becoming extinct?

I'm programming in my head.

Have you heard about the whaler-pirate guy?

It's been two days since Monday.

Was that Rod Stewart?

Thankfully, Mercury in retrograde ends today.

The hands are the face of the arm.

I have an item of boot business to discuss.

This is not your grandmother's website!

Is this the collective smell of humanity?

Well. I guess we're having stock photos for lunch.

They're like the seagulls of birds.

It's what's for dinner.

You're eating the chicken crust.

It's the web equivalent of a junk drawer.

Math is black.

...And that is why you don't wear sandals to Blossom.

Squirrels don't have pants.

I can't solve a three-year-old's bee jokes.

What don't you think should be converted into a fish tank?

What kind of single-finger crimes can you commit?

I'd go to a goat rodeo.

I keep thinking about that wolf tie.

You forgot the witch supplies!

Try not to make it too caskety.

You see that giant hot dog?

Murderer at nine o'clock!

It's like, I read books, but I also party.

I'm just not used to Kory wearing pants.

I'm sitting down here with Hot Popcorn Hands.

I can't juggle a fish, that's for sure.

Those weren't professional quality mustaches.

I think what we should probably do, is nothing.

Yeah I'm turtlin'!

Please ignore me collating behind you.

'M', as in Machu Picchu.

I'm bringing iFrames back.

I don't foresee whales having cell phones.

I don't like the weather tellin' me what to do.

Oh, sorry! I'll just rewrite the Web.

Every time she raises her hand an egg dies.

Gettin' mean... in a nice way.

I've looked at that alpaca all day.

I had some chicken wings in my car that I was going to give you. 

No. They don't have budget for robots.

We're not eating it, we're just looking at it!

It’s just weird that this is like a “walkin’-around” place.

It doesn't work in Safari.

I wish I could draw RoboCop.

An ice cream truck drove through this design.

Something is wrong with the server.

I can handle a lot of Jeff Bridges in one movie.

Can you Swissify it?

I got this whole thing of Silly Putty stuck on my sleeve.

Steve, you should come look at these sandwich pictures.

Is that a convertible hearse?

It'll be in the Someone Said that's in your heart.

I'm not at a place in my heart where I can eat a bear.

I've been to New Jersey?

Not wearing black is Emily's pink.

What's that band? 100 Haircuts?

I switched to the California Raisins pillowcase last night.

The cats came with the man.

Why'd you put me out like that about the Lion King?

It was working a minute ago.

I was working, until I got distracted by this Madonna song.

It smells like the 80s.

My whole life is a circular formula.

He's magic. He's practically a leprechaun.

Beige is not an image.

Adam Driver is the Sarah Jessica Parker of men.

There are no conifer trees in here.

The Muppets are my Downton Abbey.

The 80's called and they want their wine back.

Remember when you threw décor at me?

We have flippage!

I tried the peanut butter trick with Jelly before.

Stay in your happy little design world.

This phone call is messing up my hair.

I can get behind an animal with a handlebar mustache.

Let's talk about donuts.

There's wine on your motherboard.

Is hot dog one word or two?

Michael do you want something pumpkin-spiced?

Where we're going, we don't need rollovers!

I bought a Chewbacca shirt but I keep forgetting to wear it.

I would put that in Someone Said if it wasn't so disgusting.

The meatball machine is broken.

Batteries? Seriously? What is this, 1985?

It's like a statue of my dog with a mustache on it.

Then I thought, why not just make it Helvetica?

My version of a beard is a hat.

There's a lot of outer space.

I only got to Utah before I quit.

Emotionally, my hands are in my pockets.

He sucked at watching TV.

How am I supposed to get through my workday when I have to take care of all these tiny people in my phone?

It reminds me of an old calculator.

Salad's nasty.

That's just how I like my mugs: Cheap and Swiss.

It's too sausagy.

It doesn't work in IE.

I've never had much luck with rabbits.

You reach into your heart and pull out a potholder.

Bring it all to the corn dog party!

No amount of money is worth your husband having a mustache.

Settle down, Mailchimp.

I'll die if I smell like a hamster.

I've been here before - I was looking for a baby!

Let's see, so the chicken goes in the middle...

I don't like wearing pants.

If it's not moist, I'm not interested in having it thrown on my desk.

I feel like I just try too much sometimes.

I just had an Emeril moment.

You do seem like the type of guy who'd drink pickle juice.

I thought I was done with zombies.

I hate Internet Explorer.

I'm no stranger to a rotten banana.

I can’t type expletives without the expletives.

I can't wait to dance on the grave of that site.

That horse looks like Burt Russel Crowe.

It's like a new Tool album for me.

Long story short... I'm a genius, and we don't need a new Roomba.

I'd try human. (on the topic of cannibalism)

The donut button isn't working.

Always cut toward your innards.

Internet Explorer is ruining this.

I don't recall there being an h in leprechaun.

I think I was bitten by a rattlesnake in a past life.

I'm gonna rock that perm!

There are four purses in my purse.

There is no light, only Dark Mode.

I can't wait to put that on a T-shirt.

You look at your astronaut food. I'm gonna work.

Instructions unclear, I have peanut butter on my hands.

But, Saul Bass already used all the good shapes.

I'm going to look up thesaurus in the dictionary.

Why is there a piece of cheese in my purse?

I'm trying to use your design elements but I'm not sure I like them.

I just smelled fries in my head.

I need a more magical word for "practical."

Move. You're where my Diet Coke goes.

They're like little rock possums!

It wasn't like that a minute ago.

Those stupid little pickles.

They have that dirty ketchup money.

I'm not trying to make my turnips rot you guys.

Gonna write up the changes on a stone tablet like it's the Jurassic era.

I don't want to chase the red sweater. I just want to buy the red sweater.

It's like, the future.

I said something about sausage, but I don't remember what it was.

That's why I don't eat it out of a can; I eat it out of a bag.

Helvetica Light makes me think you're lying.

How much bread would it take to feed a scorpion for a week?

Teresa, you haven't given me an answer, you've only given me s*!%.

Facebook's telling me I'm fat.

Is that horse wearing shorts?

I'm out here changing the Internet.

Lower case "m" is the best letter.

I found Pickle Doritos at a rest stop.


They'll do anything for a ribbon and a hamburger.

I don't think real cowboys do this much ironing.

If you had a hot dog roller and went shopping for sausages, things might change.

What about ferrets? Ferrets are weird.

I know how I like my files: Large.

You can't ship pickles.

She’s like the Taylor Swift of silversmithing.

I’m getting a full-on chest plate tattoo of FORM riding on the back of a magical unicorn to show my appreciation.

It should be a little Burt Reynolds.

Well, we have mustaches upstairs.

Make it extra-white. #GGGGGG

I just blew my nose in my notes.

This tastes like Steve's car.

Oooh, it's propagating!

I'm not giving my money to YouTube. YouTube is all horsey and gross.

Your sweat smells like Dolce & Gabbana.

I don't know who you think you are, coming up in here with a taco.

All caps, all the time.

It's a pickle wearing a cape; I think it's self-explanatory.

I've been thinking about that wolf tie.

It looks, feels, and smells great!

Oh I'm smart! I'm artificial!

I wanna smell how cold it is.

Sassy Cap'n McBeef O'Brady

It's like if I had muscles but with quarters.

A pickle chip got caught in the wheels of my chair.

That's why I'm walking away while you look at pictures of Rob Van Dam.

I'm trying to think of a more magical word for practical.

It's too Skittly.

I'm dealing with some very important kangaroo things right now.

Did you just raise the roof on jQuery?

Can I be Josh for Halloween?

C'mon. Lemme see your turkey burgers.

I try not to have too many hobbies.

I didn't want to spend $40 on a banana costume.

I don't want this bacon on here any more.

I'm trying to figure out what kind of harvester to use for canola.

No cults or dying, please. It's Friday.

I want the whole tomato.

Your hat smells like bologna.

I am the ghost of Tractor Supply Company.

IE is the DMV of the Internet.

PBS is very : colon-y.

Location ID = 23 Bread Bowl = False (AKA: The Breadbowl Module is Broken.)

It's like a pair of pants, for your car.

Did I do that during the pandemic?

If this were a book, I would totally read it.

It was like B-side Tony the Tiger.

What is life if not just a series of great chairs?

I'd rather be Garamond than Papyrus.

I had a pencil sharpener shaped like a boat.

They're switchin' browsers and clearin' cookies!

There's a lot of dirt down here.

I'm thinking like four, maybe five steps ahead of you.

Whoa! That's the monkey!

They should do Animal Crossing on the moon.

The air doesn't taste like pancakes!

I can tell by the look on your face that you're not going to be of any help.

Wait 'til I get this gas station food, then order in.

It's not urgent, aside from the building being on fire.

Rhinos are a big deal.

Never get into a fistfight with a puppeteer.

It's dark and gloomy with zombies, but I think I'll keep my sunglasses on.

Eating peaches with a spoon stinks.

No, *YOU* need megadoses of vitamin D.

Are we going to a place I can wear slippers?

These zombies look like cauliflower.

Why is the llama-cam shaking?

I think I'm gonna have to set something on fire.

No one is as f*#¥%#! good as Katelyn. She’s got two degrees.

I think what we should plan to do, is nothing.

That's a good lookin monkey.

I'm gonna make websites out of wood.

I want a corn dog scented candle.

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