Culture
We are interdisciplinary zealots dedicated to blending creativity and code, philanthropy and commerce. Each of us is equal parts nonprofit patron, arts nerd, and tech junkie. We love what we do, and we love what our clients stand for. We are collaborative, inventive, inspired.
Meet the Team
Some of us suspect Kory is part robot, but since we rightfully fear robots, we're afraid to ask him if it's true. A real genius and clean code devotee, he guides FORM's programming team and makes magic of the web. He's also one heck of a baker, guitar player and Apple junkie. He owns a bacon-scented air freshener and microwaveable pasta boat. He is digitizing his entire DVD collection (he's up to the Gs). There is enough music in Kory's iTunes library to provide astronauts a non-stop soundtrack for 9.3 trips to the Moon.
As a child, Rachel admired the knife skills of Jacques Pépin. Today, she enjoys inventing new taco toppings and putting Old Bay on everything. She became a master of the bassoon because of her distaste for saxophones, and eventually performed Verdi’s Requiem for a PBS documentary in Prague. When she's not connecting with FORM clients, she sometimes makes eyeless hand puppets, prays to St. Anthony for her lost Roku remote, and plays Radiohead on the drums. She’s a big fan of public media, minimalism, and melancholia.
As a child, Hannah was a noted marker artist, 4th chair trumpeter, and passionate porcelain cat collector. She was often in trouble for talking in class and named her toys with only adjectives. Studying in Europe, Hannah found that DaVinci’s Annunciation is larger in real life and that identifying shower gel from hand lotion is tricky when you can’t read Italian. When she's not designing for FORM, she enjoys live concerts, cafe mocha, and carving elaborate designs into pumpkins. Except for the Harry Potter logo. Because, come on, the letter “P” is so hard to carve into a pumpkin.
Steve is a supersmart, mostly pleasant guy with a penchant for sardonic vinyl toys and Diet Coke. He's an ardent music lover, and though his recent tastes skew toward post-modern shoegaze, he once willingly attended an Air Supply concert. It is rumored that he has quite a high IQ, which is plausible but unconfirmed by MENSA. A serial early adopter, he can’t bring himself to part with his robust laser disc collection. When he's not connecting with clients and guiding our developers, Steve is often skipping stones and building model rockets.
Though confused by long division and cooking, Teresa can ideate and design like nobody's business. She is a goldsmith in her spare time and pines for hammers, anvils, and antique work benches. She once met all of Pink Floyd, counted 17 shooting stars, and was seriously injured by a pot pie. When she's not strategizing and guiding FORM's creative team, she is probably soldering something, trying to get to Utah, or sniffing old books. She likes Icelandic compositional ambient music and spooning with her Boston Terrier, Hugo.
Ashleigh tells us that, though deep-fried worms taste like potato chips, her favorite food is frosting. A dedicated saxophonist, she has performed a halftime routine wearing only one shoe. When she’s not writing code, she's quarterbacking, scrapbooking, or playing Led Zeppelin on her Fender Cyclone. Though she was once mistakenly detained for grand theft auto, she is the proud and legally titled owner of a vintage Geo Metro. She’s a big fan of baking, bottle caps, and classic horror films.
Katelyn says the best of all chemistry constants is 6.02x10 to the 23rd power, and who are we to argue? A rare combination of mathematician, athlete, and artist, she holds a master’s degree in accountancy, runs marathons for fun, and plays the heck out of Chopin’s Revolutionary Étude for piano. When Katelyn's not leading FORM's operations, she enjoys walking her dog, reading tiny dictionaries, and making lemon macaroons. She once broke a picnic table with her head and she's a fan of words, Warren Buffett, and the number 20,710.
An avid athlete and outdoorswoman, Jessica’s favorite hobby is more hobbies. Hiker, painter, swimmer, actor, flutist, cat rescuer– she aims to kinda crush it with everything she tries. She loves Sichuan cuisine and has a designated color palette for all activities (Pantone 267 and 279 for climbing, obvs.) When she isn’t managing our digital marketing, Jessi might be drawing photorealistic zebras, accidentally camping on mountainsides, or loudly singing show tunes. She loves film and would read more books if she could do it while salsa dancing.
When she’s not helping our clients with web maintenance or digital marketing, Jessica can be found paddleboarding on Lake Erie, solo traveling in the wild, and thrifting for mid-century knick knacks. She plays funk on a purple Fender and her green thumb is so green, even her plants have plants. She never skips an opportunity to watch Pretty in Pink and she enjoys detailed plans, kitschy cookware, and a healthy frizzle sizzle.
When Emily isn't managing our projects, she's busy neglecting house plants, sketching ex-boyfriends' cars, and crushing on Monty Don. She tries to grow vegetables and has eaten 730 cupcakes. A creative spirit and self-described lovey-person, Emily is a big fan of romcoms and keeps a hand-drawn record of all the flowers her husband has ever given her. She knows how to collect honey from bees, can make a perfect frosting curlicue while grudgingly dancing to Pitbull, and has a knack for finding the most inconvenient Airbnbs.
Josh is one of the few people we know who has lived in a shipping container. On purpose. Twice. When he's not directing FORM's digital design or blushing about his pile of AIGA awards, he is probably communing with nature or learning to tie a fly. He once led a clandestine effort to poster Frankfurt with messages about healthy work-life-balance. His doodling and handwriting are so geometrically perfect that some say he uses The Force to conjure it. He is the second-tallest FORMie, which comes in handy when retrieving Kory's errant Nerf darts. He loves stuff like outer space, red shoes, sriracha sauce, and Tycho.
Michael is a man of few words and many board games (150, to be exact). In addition to writing code for FORM, Michael is a proficient hackeysacker and skilled MIG welder. He does not recommend sleeping in a 2004 Ford Taurus before running a full marathon. He keeps a mysterious blackbird on his desk, is a proud descendant of Johnny Appleseed, and likes dogs named after fruit preserves.
Airport
CloseThe creative brainpower is palpable when the studio stops for Desktop Friday, an exercise designed to reset our creativity. A random topic. An hour to create. Who will crack under pressure? Who will lose it all in an epic crash? Who will go rogue and design in Play-Doh?
Someone Said
Overheard and out of context. Hang around with us long enough, and you might find something you said posted here, too:
Why is the llama-cam shaking?”
It's like a pair of pants, for your car.”
They'll do anything for a ribbon and a hamburger.”
I have an item of boot business to discuss.”
Wait 'til I get this gas station food, then order in.”
Is this the collective smell of humanity?”
It looks, feels, and smells great!”
Did I do that during the pandemic?”
Eating peaches with a spoon stinks.”
Beige is not a color.”
Is hot dog one word or two?”
It doesn't work in Safari.”
I don't like the weather tellin' me what to do.”
There's wine on your motherboard.”
400 pounds plus adrenaline, and I could flip a car, easy.”
It's too Skittly.”
Babies aren't supposed to look like Woody Harrelson. ”
It's like, I read books, but I also party.”
The 80's called and they want their wine back.”
I don't recall there being an h in leprechaun.”
Please ignore me collating behind you.”
I'm trying to use your design elements but I'm not sure I like them.”
How much bread would it take to feed a scorpion for a week?”
I can get behind an animal with a handlebar mustache.”
I don't know who you think you are, coming up in here with a taco.”
Whoa! That's the monkey!”
I think I'm gonna have to set something on fire.”
I am the ghost of Tractor Supply Company.”
I just keep making ears by accident.”
Look at his bag of hot dog boxes on the floor!”
I've looked at that alpaca all day.”
A pickle chip got caught in the wheels of my chair.”
It works!”
Steve's probably listening to Fiona Apple.”
What's that band? 100 Haircuts?”
I'm not trying to make my turnips rot you guys.”
Gettin' mean... in a nice way.”
Location ID = 23 Bread Bowl = False (AKA: The Breadbowl Module is Broken.)”
Look at the eyes on that Red-Legged Honeycreeper!”
I'm wing-dingin' it.”
How am I supposed to get through my workday when I have to take care of all these tiny people in my phone?”
Try not to make it too caskety.”
This phone call is messing up my hair.”
I'm trying to figure out what kind of harvester to use for canola.”
That's why I'm walking away while you look at pictures of Rob Van Dam.”
You do seem like the type of guy who'd drink pickle juice.”
Come and get it, Sammy Hagar!”
Why'd you walk over here like Stone Cold Steve Austin?”
Oh, sorry! I'll just rewrite the Web.”
No cults or dying, please. It's Friday.”
In Belgium, there's a tax for things that are too multitasky.”
I can't solve a three-year-old's bee jokes.”
Are we going to a place I can wear slippers?”
Those weren't professional quality mustaches.”
Can you bring your horse?”
No, *YOU* need megadoses of vitamin D.”
Like, the food kind, or the magical kind?”
Long story short... I'm a genius, and we don't need a new Roomba.”
You forgot the witch supplies!”
(on St. Patrick's Day) Happy Thanksgiving!”
I'm not giving my money to YouTube. YouTube is all horsey and gross.”
Your hat smells like bologna.”
Oh I'm smart! I'm artificial!”
I know how I like my files: Large.”
The conference template fills me with dread.”
I'd try human. (on the topic of cannibalism)”
My middle toe went numb and I thought I had something in my shoe.”
They have that dirty ketchup money”
The donut button isn't working.”
It's like a statue of my dog with a mustache on it.”
You reach into your heart and pull out a potholder.”
Never get into a fistfight with a puppeteer.”
Is that a convertible hearse?”
Is that horse wearing shorts?”
I don't foresee whales having cell phones.”
It's like a clown car of drawers.”
Squirrels don't have pants.”
I want a corn dog scented candle.”
I don't like wearing pants.”
I was working, until I got distracted by this Madonna song.”
Let's talk about donuts. ”
I'm programming in my head.”
A guy named Jerry has 20 watermelons in his truck.”
I'd rather be Garamond than Papyrus.”
I try not to have too many hobbies.”
Are pigs becoming extinct?”
Her abs look like a turtle shell.”
My whole life is a circular formula.”
Stop counting the dents in my can of food.”
Oooh, it's propagating!”
That horse looks like Burt Russel Crowe.”
You look at your astronaut food. I'm gonna work.”
The wild cheeses grow aplenty here.”
I've been here before - I was looking for a baby!”
I'm sorry I'm not a sock connoisseur.”
Rhinos are a big deal.”
I'm gonna make websites out of wood.”
Why'd you put me out like that about the Lion King?”
You're eating the chicken crust.”
It's like The Sixth Sense, but with tacos.”
I'm not at a place in my heart where I can eat a bear.”
I have a weird cheese story for you.”
That's a good lookin monkey.”
I think what we should plan to do, is nothing.”
1-2-3 Cheeseburger Lane!”
These people drive like animals.”
I can tell by the look on your face that you're not going to be of any help.”
It's not urgent, aside from the building being on fire.”
I just wanna eat this sandwich.”
I'll die if I smell like a hamster.”
Your sweat smells like Dolce & Gabbana.”
Have you heard about the whaler-pirate guy?”
'M', as in Machu Picchu.”
I only got to Utah before I quit.”
I didn't want to spend $40 on a banana costume.”
I'd go to a goat rodeo.”
This is too helpful.”
I've never had much luck with rabbits.”
I think what we should probably do, is nothing.”
I hate Internet Explorer.”
But, Saul Bass already used all the good shapes.”
This knob makes me want to get drunk.”
This sushi is quite delicious. If you like the taste of death.”
I wish I could draw RoboCop.”
Steve, you should come look at these sandwich pictures.”
Why is there a piece of cheese in my purse?”
My goal is to live until 2085.”
It reminds me of an old calculator.”
There's a lot of dirt down here.”
I can still smell Steve.”
The Muppets are my Downton Abbey.”
C'mon. Lemme see your turkey burgers.”
There is no reason for Bob Evans.”
If the Long Island Medium were here, she'd freak out.”
I can't wait to put that on a T-shirt.”
I’m getting a full-on chest plate tattoo of FORM riding on the back of a magical unicorn to show my appreciation.”
I mean, how much Jeff Bridges can you have in one movie?”
I'm going to look up thesaurus in the dictionary.”
I just smelled fries in my head.”
...And that is why you don't wear sandals to Blossom.”
They're switchin' browsers and clearin' cookies!”
I need a more magical word for "practical."”
Always cut toward your innards.”
I tried the peanut butter trick with Jelly before.”
I've been to New Jersey?”
There are no conifer trees in here.”
Pockets full of coffee.”
I'm just not used to Kory wearing pants.”
Can you Swissify it?”
It's like Top Chef, but with vodka.”
Sassy Cap'n McBeef O'Brady”
Murderer at nine o'clock!”
You wanna do hot dogs Friday?”
It's too sausagy.”
Entertainment Tonight is where dreams go to die.”
What can I say? I have uncontrollable eyebrows.”
There is no light, only Dark Mode.”
It's a torsional thing.”
It's too Skynrdy.”
How would you get DNA from Elvis?”
Can I be Josh for Halloween?”
No. They don't have budget for robots.”
I can't juggle a fish, that's for sure.”
Batteries? Seriously? What is this, 1985?”
I've never seen the 80s.”
I'm out here changing the Internet.”
An ice cream truck drove through this design.”
The meatball machine is broken.”
I'm sitting down here with Hot Popcorn Hands.”
I just had an Emeril moment.”
This tastes like Steve's car.”
Let's see, so the chicken goes in the middle...”
I'm gonna rock that perm!”
Must. Resist. Cacao.”
All caps, all the time.”
You can't ship pickles.”
I don't want to chase the red sweater. I just want to buy the red sweater.”
If you had a hot dog roller and went shopping for sausages, things might change.”
I'm trying to think of a more magical word for practical.”
Teresa, you haven't given me an answer, you've only given me s*!%.”
If this were a book, I would totally read it.”
I can handle a lot of Jeff Bridges in one movie.”
Mister-I'm-Never-Wrong!”
It was working a minute ago.”
I switched to the California Raisins pillowcase last night.”
We have flippage!”
Did you just raise the roof on jQuery?”
There are four purses in my purse.”
Steve, let's go somewhere, just you and me.”
If it's not moist, I'm not interested in having it thrown on my desk.”
I'm no stranger to a rotten banana.”
Michael do you want something pumpkin-spiced?”
Well. I guess we're having stock photos for lunch.”
Was that Rod Stewart?”
IE is the DMV of the Internet.”
Adam Driver is the Sarah Jessica Parker of men.”
I'm dealing with some very important kangaroo things right now.”
The cats came with the man.”
What don't you think should be converted into a fish tank?”
You're always picked last and your pasta smells.”
It's like an easy bake oven for adults who like chicken.”
You're the Sherlock Holmes of the digital age.”
I just blew my nose in my notes.”
I've been thinking about that wolf tie.”
I'm going to pull out the Real Joe Pesci Hat.”
Acknowledge my math!”
Lower case "m" is the best letter.”
Did you say "jQuery" or "Katie Perry"?”
It's like, the future.”
One time I set myself on fire.”
Emotionally, my hands are in my pockets.”
Make it extra-white. #GGGGGG”
Well, we have mustaches upstairs.”
I found Pickle Doritos at a rest stop.”
It smells like the 80s.”
It's like, the Jedi.”
I got this whole thing of Silly Putty stuck on my sleeve.”
I'm thinking like four, maybe five steps ahead of you.”
Also, they have a great toe box.”
Who is Batman and The Drumstick?”
Fancy code is the only kind I write.”
I had some chicken wings in my car that I was going to give you. ”
Cat-flavored ice cream?”
You just have to hope for the best until it doesn't happen.”
It wasn't like that a minute ago.”
You see that giant hot dog?”
I said something about sausage, but I don't remember what it was.”
That's why I don't eat it out of a can; I eat it out of a bag.”
It's broken.”
Internet Explorer is ruining this.”
Beige is not an image.”
I had a pencil sharpener shaped like a boat.”
PBS is very : colon-y.”
Thankfully, Mercury in retrograde ends today.”
You can't out-do the fish with sneakers.”
Helvetica Light makes me think you're lying.”
Dark Mode is ruining my life.”
Remember when you threw décor at me?”
Please pray for Mrs. Haskel's tomatoes.”
Activate the chicken!”
It's dark and gloomy with zombies, but I think I'll keep my sunglasses on.”
Don't come at me with your popcorn problems.”
Something is wrong with the server.”
It's a pickle wearing a cape; I think it's self-explanatory.”
It'll be in the Someone Said that's in your heart.”
Facebook's telling me I'm fat.”
He's magic. He's practically a leprechaun.”
I don't want this bacon on here any more.”
Our sponsors are our butter, our members are our bread.”
I'm bringing iFrames back.”
I keep thinking about that wolf tie.”
A person can be positive, AND also inappropriate.”
My version of a beard is a hat.”
I feel like I just try too much sometimes.”
Move. You're where my Diet Coke goes.”
It should be a little Burt Reynolds.”
That's just how I like my mugs: Cheap and Swiss.”
It doesn't work in IE.”
Is toe box one word or two?”
Those stupid little pickles.”
No amount of money is worth your husband having a mustache.”
There's a lot of outer space.”
I don't think real cowboys do this much ironing.”
I want the whole tomato.”
It's like if I had muscles but with quarters.”
This is not your grandmother's website!”
I wanna smell how cold it is.”
I bought a Chewbacca shirt but I keep forgetting to wear it.”
I'm sorry about the div.”
Then I thought, why not just make it Helvetica?”
Salad's nasty.”
The dog arrived before the paintings.”
The air doesn't taste like pancakes!”
