Culture
We are interdisciplinary zealots dedicated to blending creativity and code, philanthropy and commerce. Each of us is equal parts nonprofit patron, arts nerd, and tech junkie. We love what we do, and we love what our clients stand for. We are collaborative, inventive, inspired.
Meet the Team
Though confused by long division and cooking, Teresa can ideate and envisage like nobody's business. She is a trained goldsmith and pines for planishing hammers like other girls pine for shoes. She once met all of Pink Floyd, counted 17 shooting stars, and was seriously injured by a pot pie. When she's not leading FORM, she is probably soldering something, trying to get to Utah, or smelling old books. She likes Icelandic compositional ambient music and spooning with her Boston Terrier, Hugo.
As a child, Hannah was a noted marker artist, 4th chair trumpeter, and passionate porcelain cat collector. She was often in trouble for talking in class and named her toys with only adjectives. Studying in Europe, Hannah found that DaVinci’s Annunciation is larger in real life and that identifying shower gel from hand lotion is tricky when you can’t read Italian. When she's not designing for FORM, she enjoys live concerts, cafe mocha, and carving elaborate designs into pumpkins. Except for the Harry Potter logo. Because, come on, the letter “P” is so hard to carve into a pumpkin.
As a child, Rachel admired the knife skills of Jacques Pépin. Today, she enjoys inventing new taco toppings and putting Old Bay on everything. She became a master of the bassoon because of her distaste for saxophones, and eventually performed Verdi’s Requiem for a PBS documentary in Prague. When she's not connecting with FORM clients, she sometimes makes eyeless hand puppets, prays to St. Anthony for her lost Roku remote, and plays Radiohead on the drums. She’s a big fan of public media, minimalism, and melancholia.
Katelyn says the best of all chemistry constants is 6.02x10 to the 23rd power, and who are we to argue? A rare combination of mathematician, athlete, and artist, she holds a master’s degree in accountancy, runs marathons for fun, and plays the heck out of Chopin’s Revolutionary Étude for piano. When Katelyn's not directing our operations, she enjoys walking her dog, reading tiny dictionaries, and making lemon macaroons. She once broke a picnic table with her head and she's a fan of words, Warren Buffett, and the number 20,710.
When Emily isn't managing our projects, she's busy neglecting house plants, sketching ex-boyfriends' cars, and crushing on Monty Don. She tries to grow vegetables and has eaten 730 cupcakes. A creative spirit and self-described lovey-person, Emily is a big fan of romcoms and keeps a hand-drawn record of all the flowers her husband has ever given her. She knows how to collect honey from bees, can make a perfect frosting curlicue while grudgingly dancing to Pitbull, and has a knack for finding the most inconvenient Airbnbs.
Megan’s third grade one-woman performance of Annie Get Your Gun drew crowds to the backyard. When she's not working on digital marketing for FORM, she enjoys planning charcuterie boards and elaborate theme parties. She prefers the time-step to the single-foot wing and once ran through downtown Tishomingo to rescue Blake Shelton’s dog. Though she does not like the looks of calamari she is a big fan of storytelling, camembert, and the Jonas Brothers. Megan arrived in Cleveland from Nashville with a cup of ambition. Because, Dolly.
Josh is one of the few people we know who has lived in a shipping container. On purpose. Twice. When he's not directing FORM's digital design or blushing about his pile of AIGA awards, he is probably communing with nature or learning to tie a fly. He once led a clandestine effort to poster Frankfurt with messages about healthy work-life-balance. His doodling and handwriting are so geometrically perfect that some say he uses The Force to conjure it. He is the second-tallest FORMie, which comes in handy when retrieving Kory's errant Nerf darts. He loves stuff like outer space, red shoes, sriracha sauce, and Tycho.
When she’s not helping our clients with web maintenance or digital marketing, Jessica can be found paddleboarding on Lake Erie, solo traveling in the wild, and thrifting for mid-century knick knacks. She plays funk on a purple Fender and her green thumb is so green, even her plants have plants. She never skips past Pretty in Pink and she enjoys detailed plans, kitschy cookware, and a healthy frizzle sizzle.
Ashleigh tells us that, though deep-fried worms taste like potato chips, her favorite food is frosting. A dedicated saxophonist, she has performed a halftime routine wearing only one shoe. When she’s not writing code, she's quarterbacking, scrapbooking, or playing Led Zeppelin on her Fender Cyclone. Though she was once mistakenly detained for grand theft auto, she is the proud and legally titled owner of a vintage Geo Metro. She’s a big fan of baking, bottle caps, and classic horror films.
Steve is a supersmart, mostly pleasant guy with a penchant for sardonic vinyl toys and Diet Coke. He's an ardent music lover, and though his recent tastes skew toward post-modern shoegaze, he once attended an Air Supply concert. It is rumored that he has quite a high IQ, which is plausible but unconfirmed by MENSA. A serial early adopter, he is so enamored with technology that, though surrounded by the latest gadgetry, he can’t part with his robust laser disc collection. When he's not leading FORM, he is often skipping stones and building rockets.
Some of us suspect Kory is part robot, but since we rightfully fear robots, we're afraid to ask him if it's true. A real genius and clean code devotee, he guides FORM's programming team and makes magic of the web. He's also one heck of a baker, guitar player and Apple junkie. He owns a bacon-scented air freshener and microwaveable pasta boat. He is digitizing his entire DVD collection (he's up to the Gs). There is enough music in Kory's iTunes library to provide astronauts a non-stop soundtrack for 9.3 trips to the Moon.
Michael is a man of few words and many board games (150, to be exact). In addition to writing code for FORM, Michael is a proficient hackeysacker and skilled MIG welder. He does not recommend sleeping in a 2004 Ford Taurus before running a full marathon. He keeps a mysterious blackbird on his desk, is a proud descendant of Johnny Appleseed, and likes dogs named after pastries.
Airport
CloseThe creative brainpower is palpable when the studio stops for Desktop Friday, an exercise designed to reset our creativity. A random topic. An hour to create. Who will crack under pressure? Who will lose it all in an epic crash? Who will go rogue and design in Play-Doh?
Someone Said
Overheard and out of context. Hang around with us long enough, and you might find something you said posted here, too:
There's wine on your motherboard.”
I'm not at a place in my heart where I can eat a bear.”
Something is wrong with the server.”
Acknowledge my math!”
I am the ghost of Tractor Supply Company.”
Michael do you want something pumpkin-spiced?”
I have a weird cheese story for you.”
This is not your grandmother's website!”
It reminds me of an old calculator.”
I wish I could draw RoboCop.”
I'd try human. (on the topic of cannibalism)”
There are no conifer trees in here.”
Those stupid little pickles.”
It's like a statue of my dog with a mustache on it.”
It's like, the Jedi.”
It's broken.”
This sushi is quite delicious. If you like the taste of death.”
The wild cheeses grow aplenty here.”
You just have to hope for the best until it doesn't happen.”
We have flippage!”
'M', as in Machu Picchu.”
I'm no stranger to a rotten banana.”
A person can be positive, AND also inappropriate.”
It smells like the 80s.”
If you had a hot dog roller and went shopping for sausages, things might change.”
Beige is not a color.”
You do seem like the type of guy who'd drink pickle juice.”
It works!”
Did you say "jQuery" or "Katie Perry"?”
I just keep making ears by accident.”
Emotionally, my hands are in my pockets.”
I'm out here changing the Internet.”
Steve, you should come look at these sandwich pictures.”
No amount of money is worth your husband having a mustache.”
Helvetica Light makes me think you're lying.”
But, Saul Bass already used all the good shapes.”
I'll die if I smell like a hamster.”
I feel like I just try too much sometimes.”
An ice cream truck drove through this design.”
My version of a beard is a hat.”
It was working a minute ago.”
I'm trying to use your design elements but I'm not sure I like them.”
There is no reason for Bob Evans.”
Sassy Cap'n McBeef O'Brady”
Fancy code is the only kind I write.”
Eating peaches with a spoon stinks.”
Gettin' mean... in a nice way.”
These people drive like animals.”
There's a lot of dirt down here.”
C'mon. Lemme see your turkey burgers.”
Her abs look like a turtle shell.”
Then I thought, why not just make it Helvetica?”
Why is the llama-cam shaking?”
Those weren't professional quality mustaches.”
I'd rather be Garamond than Papyrus.”
I'm not trying to make my turnips rot you guys.”
The Muppets are my Downton Abbey.”
I'd go to a goat rodeo.”
I don't want this bacon on here any more.”
All caps, all the time.”
Never get into a fistfight with a puppeteer.”
That's why I don't eat it out of a can; I eat it out of a bag.”
I want a corn dog scented candle.”
Did you just raise the roof on jQuery?”
I only got to Utah before I quit.”
I switched to the California Raisins pillowcase last night.”
Salad's nasty.”
Batteries? Seriously? What is this, 1985?”
Why is there a piece of cheese in my purse?”
Remember when you threw décor at me?”
It's a pickle wearing a cape; I think it's self-explanatory.”
They'll do anything for a ribbon and a hamburger.”
I can't solve a three-year-old's bee jokes.”
Is hot dog one word or two?”
I can tell by the look on your face that you're not going to be of any help.”
Oooh, it's propagating!”
Please ignore me collating behind you.”
I said something about sausage, but I don't remember what it was.”
It'll be in the Someone Said that's in your heart.”
The air doesn't taste like pancakes!”
You look at your astronaut food. I'm gonna work.”
Let's talk about donuts. ”
Must. Resist. Cacao.”
Are pigs becoming extinct?”
Why'd you put me out like that about the Lion King?”
(on St. Patrick's Day) Happy Thanksgiving!”
Come and get it, Sammy Hagar!”
Well. I guess we're having stock photos for lunch.”
Pockets full of coffee.”
It's too Skittly.”
Don't come at me with your popcorn problems.”
I'm trying to figure out what kind of harvester to use for canola.”
I'm going to pull out the Real Joe Pesci Hat.”
It's too sausagy.”
You can't ship pickles.”
That's why I'm walking away while you look at pictures of Rob Van Dam.”
I've been to New Jersey?”
Teresa, you haven't given me an answer, you've only given me s*!%.”
I got this whole thing of Silly Putty stuck on my sleeve.”
Look at his bag of hot dog boxes on the floor!”
I try not to have too many hobbies.”
If this were a book, I would totally read it.”
Lower case "m" is the best letter.”
It's like if I had muscles but with quarters.”
Beige is not an image.”
I didn't want to spend $40 on a banana costume.”
In Belgium, there's a tax for things that are too multitasky.”
My whole life is a circular formula.”
I'm gonna rock that perm!”
It looks, feels, and smells great!”
I don't recall there being an h in leprechaun.”
I bought a Chewbacca shirt but I keep forgetting to wear it.”
Did I do that during the pandemic?”
I'm sorry I'm not a sock connoisseur.”
You wanna do hot dogs Friday?”
This knob makes me want to get drunk.”
What's that band? 100 Haircuts?”
The donut button isn't working.”
The cats came with the man.”
Whoa! That's the monkey!”
It's dark and gloomy with zombies, but I think I'll keep my sunglasses on.”
I think I'm gonna have to set something on fire.”
My middle toe went numb and I thought I had something in my shoe.”
Why'd you walk over here like stone cold Steve Austin?”
I mean, how much Jeff Bridges can you have in one movie?”
Move. You're where my Diet Coke goes.”
No, *YOU* need megadoses of vitamin D.”
I’m getting a full-on chest plate tattoo of FORM riding on the back of a magical unicorn to show my appreciation.”
It's like an easy bake oven for adults who like chicken.”
PBS is very : colon-y.”
Steve's probably listening to Fiona Apple.”
It's not urgent, aside from the building being on fire.”
They're switchin' browsers and clearin' cookies!”
I wanna smell how cold it is.”
Murderer at nine o'clock!”
I'm sorry about the div.”
It's a torsional thing.”
Always cut toward your innards.”
Entertainment Tonight is where dreams go to die.”
I'm going to look up thesaurus in the dictionary.”
Squirrels don't have pants.”
It's like, the future.”
Long story short... I'm a genius, and we don't need a new Roomba.”
No. They don't have budget for robots.”
A pickle chip got caught in the wheels of my chair.”
I'm not giving my money to YouTube. YouTube is all horsey and gross.”
Mister-I'm-Never-Wrong!”
Is that a convertible hearse?”
I don't know who you think you are, coming up in here with a taco.”
I have an item of boot business to discuss.”
I'm bringing iFrames back.”
It's like a clown car of drawers.”
Oh, sorry! I'll just rewrite the Web.”
Are we going to a place I can wear slippers?”
That's a good lookin monkey.”
It's like The Sixth Sense, but with tacos.”
How am I supposed to get through my workday when I have to take care of all these tiny people in my phone?”
Dark Mode is ruining my life.”
If it's not moist, I'm not interested in having it thrown on my desk.”
I don't foresee whales having cell phones.”
I don't like the weather tellin' me what to do.”
400 pounds plus adrenaline, and I could flip a car, easy.”
Steve, let's go somewhere, just you and me.”
I can still smell Steve.”
That horse looks like Burt Russel Crowe.”
Your hat smells like bologna.”
I can't juggle a fish, that's for sure.”
It doesn't work in IE.”
I'm wing-dingin' it.”
Facebook's telling me I'm fat.”
It should be a little Burt Reynolds.”
Activate the chicken!”
I've never seen the 80s.”
There's a lot of outer space.”
Try not to make it too caskety.”
Who is Batman and The Drumstick?”
What can I say? I have uncontrollable eyebrows.”
I had a pencil sharpener shaped like a boat.”
If the Long Island Medium were here, she'd freak out.”
I've never had much luck with rabbits.”
It's like a pair of pants, for your car.”
The meatball machine is broken.”
There are four purses in my purse.”
I can handle a lot of Jeff Bridges in one movie.”
I just wanna eat this sandwich.”
He's magic. He's practically a leprechaun.”
The 80's called and they want their wine back.”
What don't you think should be converted into a fish tank?”
Wait 'til I get this gas station food, then order in.”
It doesn't work in Safari.”
I don't want to chase the red sweater. I just want to buy the red sweater.”
I had some chicken wings in my car that I was going to give you. ”
You can't out-do the fish with sneakers.”
It's too Skynrdy.”
IE is the DMV of the Internet.”
You see that giant hot dog?”
Is that horse wearing shorts?”
This tastes like Steve's car.”
I don't think real cowboys do this much ironing.”
You're the Sherlock Holmes of the digital age.”
I've been thinking about that wolf tie.”
I want the whole tomato.”
1-2-3 Cheeseburger Lane!”
I keep thinking about that wolf tie.”
I'm dealing with some very important kangaroo things right now.”
Let's see, so the chicken goes in the middle...”
That's just how I like my mugs: Cheap and Swiss.”
Was that Rod Stewart?”
Rhinos are a big deal.”
I just smelled fries in my head.”
Can you Swissify it?”
Look at the eyes on that Red-Legged Honeycreeper!”
One time I set myself on fire.”
Well, we have mustaches upstairs.”
How much bread would it take to feed a scorpion for a week?”
Location ID = 23 Bread Bowl = False (AKA: The Breadbowl Module is Broken.)”
You forgot the witch supplies!”
I've been here before - I was looking for a baby!”
This phone call is messing up my hair.”
I just had an Emeril moment.”
This is too helpful.”
It wasn't like that a minute ago.”
Stop counting the dents in my can of food.”
You're always picked last and your pasta smells.”
Like, the food kind, or the magical kind?”
Can I be Josh for Halloween?”
I don't like wearing pants.”
I was working, until I got distracted by this Madonna song.”
...And that is why you don't wear sandals to Blossom.”
Thankfully, Mercury in retrograde ends today.”
Adam Driver is the Sarah Jessica Parker of men.”
Your sweat smells like Dolce & Gabbana.”
I'm sitting down here with Hot Popcorn Hands.”
It's like Top Chef, but with vodka.”
My goal is to live until 2085.”
I've looked at that alpaca all day.”
I'm thinking like four, maybe five steps ahead of you.”
I know how I like my files: Large.”
I can't wait to put that on a T-shirt.”
I just blew my nose in my notes.”
Internet Explorer is ruining this.”
How would you get DNA from Elvis?”
No cults or dying, please. It's Friday.”
There is no light, only Dark Mode.”
It's like, I read books, but I also party.”
I found Pickle Doritos at a rest stop.”
Our sponsors are our butter, our members are our bread.”
Have you heard about the whaler-pirate guy?”
I hate Internet Explorer.”
I'm just not used to Kory wearing pants.”
I'm programming in my head.”
You reach into your heart and pull out a potholder.”
I'm gonna make websites out of wood.”
Is this the collective smell of humanity?”
