Culture
We are interdisciplinary zealots dedicated to blending creativity and code, philanthropy and commerce. Each of us is equal parts nonprofit patron, arts nerd, and tech junkie. We love what we do, and we love what our clients stand for. We are collaborative, inventive, inspired.
Meet the Team
Steve is a supersmart, mostly pleasant guy with a penchant for sardonic vinyl toys and Diet Coke. He's an ardent music lover, and though his recent tastes skew toward post-modern shoegaze, he once willingly attended an Air Supply concert. It is rumored that he has quite a high IQ, which is plausible but unconfirmed by MENSA. A serial early adopter, he can’t bring himself to part with his robust laser disc collection. When he's not connecting with clients and guiding our developers, Steve is often skipping stones and building model rockets.
Some of us suspect Kory is part robot, but since we rightfully fear robots, we're afraid to ask him if it's true. A real genius and clean code devotee, he guides FORM's programming team and makes magic of the web. He's also one heck of a baker, guitar player and Apple junkie. He owns a bacon-scented air freshener and microwaveable pasta boat. He is digitizing his entire DVD collection (he's up to the Gs). There is enough music in Kory's iTunes library to provide astronauts a non-stop soundtrack for 9.3 trips to the Moon.
Josh is one of the few people we know who has lived in a shipping container. On purpose. Twice. When he's not directing FORM's digital design or blushing about his pile of AIGA awards, he is probably communing with nature or learning to tie a fly. He once led a clandestine effort to poster Frankfurt with messages about healthy work-life-balance. His doodling and handwriting are so geometrically perfect that some say he uses The Force to conjure it. He is the second-tallest FORMie, which comes in handy when retrieving Kory's errant Nerf darts. He loves stuff like outer space, red shoes, sriracha sauce, and Tycho.
Ashleigh tells us that, though deep-fried worms taste like potato chips, her favorite food is frosting. A dedicated saxophonist, she has performed a halftime routine wearing only one shoe. When she’s not writing code, she's quarterbacking, scrapbooking, or playing Led Zeppelin on her Fender Cyclone. Though she was once mistakenly detained for grand theft auto, she is the proud and legally titled owner of a vintage Geo Metro. She’s a big fan of baking, bottle caps, and classic horror films.
As a child, Rachel admired the knife skills of Jacques Pépin. Today, she enjoys inventing new taco toppings and putting Old Bay on everything. She became a master of the bassoon because of her distaste for saxophones, and eventually performed Verdi’s Requiem for a PBS documentary in Prague. When she's not connecting with FORM clients, she sometimes makes eyeless hand puppets, prays to St. Anthony for her lost Roku remote, and plays Radiohead on the drums. She’s a big fan of public media, minimalism, and melancholia.
When Emily isn't managing our projects, she's busy neglecting house plants, sketching ex-boyfriends' cars, and crushing on Monty Don. She tries to grow vegetables and has eaten 730 cupcakes. A creative spirit and self-described lovey-person, Emily is a big fan of romcoms and keeps a hand-drawn record of all the flowers her husband has ever given her. She knows how to collect honey from bees, can make a perfect frosting curlicue while grudgingly dancing to Pitbull, and has a knack for finding the most inconvenient Airbnbs.
Though confused by long division and cooking, Teresa can ideate and design like nobody's business. She is a goldsmith in her spare time and enjoys collecting fancy hammers. She once met all of Pink Floyd, counted 17 shooting stars, and was seriously injured by a pot pie. When she's not strategizing and guiding FORM's creative team, she is probably soldering something, trying to get to Utah, or sniffing old books. She likes Icelandic compositional ambient music and spooning with her boston terrier, Hugo.
An avid athlete and outdoorswoman, Jessica’s favorite hobby is more hobbies. Hiker, painter, swimmer, actor, flutist, cat rescuer– she aims to kinda crush it with everything she tries. She loves Sichuan cuisine and has a designated color palette for all activities (Pantone 267 and 279 for climbing, obvs.) When she isn’t managing our digital marketing, Jessi might be drawing photorealistic zebras, accidentally camping on mountainsides, or loudly singing show tunes. She loves film and would read more books if she could do it while salsa dancing.
When she’s not helping our clients with web maintenance or digital marketing, Jessica can be found paddleboarding on Lake Erie, solo traveling in the wild, and thrifting for mid-century knick knacks. She plays funk on a purple Fender and her green thumb is so green, even her plants have plants. She never skips an opportunity to watch Pretty in Pink and she enjoys detailed plans, kitschy cookware, and a healthy frizzle sizzle.
Katelyn says the best of all chemistry constants is 6.02x10 to the 23rd power, and who are we to argue? A rare combination of mathematician, athlete, and artist, she holds a master’s degree in accountancy, runs marathons for fun, and plays the heck out of Chopin’s Revolutionary Étude for piano. When Katelyn's not leading FORM's operations, she enjoys walking her dog, reading tiny dictionaries, and making lemon macaroons. She once broke a picnic table with her head and she's a fan of words, Warren Buffett, and the number 20,710.
As a child, Hannah was a noted marker artist, 4th chair trumpeter, and passionate porcelain cat collector. She was often in trouble for talking in class and named her toys with only adjectives. Studying in Europe, Hannah found that DaVinci’s Annunciation is larger in real life and that identifying shower gel from hand lotion is tricky when you can’t read Italian. When she's not designing for FORM, she enjoys live concerts, cafe mocha, and carving elaborate designs into pumpkins. Except for the Harry Potter logo. Because, come on, the letter “P” is so hard to carve into a pumpkin.
Michael is a man of few words and many board games (150, to be exact). In addition to writing code for FORM, Michael is a proficient hackeysacker and skilled MIG welder. He does not recommend sleeping in a 2004 Ford Taurus before running a full marathon. He keeps a mysterious blackbird on his desk, is a proud descendant of Johnny Appleseed, and likes dogs named after fruit preserves.
Airport
CloseThe creative brainpower is palpable when the studio stops for Desktop Friday, an exercise designed to reset our creativity. A random topic. An hour to create. Who will crack under pressure? Who will lose it all in an epic crash? Who will go rogue and design in Play-Doh?
Someone Said
Overheard and out of context. Hang around with us long enough, and you might find something you said posted here, too:
It wasn't like that a minute ago.”
It should be a little Burt Reynolds.”
This is not your grandmother's website!”
Is toe box one word or two?”
Adam Driver is the Sarah Jessica Parker of men.”
Who is Batman and The Drumstick?”
I'll die if I smell like a hamster.”
Emotionally, my hands are in my pockets.”
Move. You're where my Diet Coke goes.”
We have flippage!”
Stop counting the dents in my can of food.”
I've been here before - I was looking for a baby!”
Oooh, it's propagating!”
I was working, until I got distracted by this Madonna song.”
Michael do you want something pumpkin-spiced?”
No cults or dying, please. It's Friday.”
I didn't want to spend $40 on a banana costume.”
No, *YOU* need megadoses of vitamin D.”
I just keep making ears by accident.”
I'd try human. (on the topic of cannibalism)”
Acknowledge my math!”
I've never had much luck with rabbits.”
I don't think real cowboys do this much ironing.”
1-2-3 Cheeseburger Lane!”
Then I thought, why not just make it Helvetica?”
It's like an easy bake oven for adults who like chicken.”
I'm sorry about the div.”
They'll do anything for a ribbon and a hamburger.”
Her abs look like a turtle shell.”
Internet Explorer is ruining this.”
Don't come at me with your popcorn problems.”
I bought a Chewbacca shirt but I keep forgetting to wear it.”
Look at the eyes on that Red-Legged Honeycreeper!”
Thankfully, Mercury in retrograde ends today.”
Remember when you threw décor at me?”
That horse looks like Burt Russel Crowe.”
Entertainment Tonight is where dreams go to die.”
C'mon. Lemme see your turkey burgers.”
I wanna smell how cold it is.”
Is hot dog one word or two?”
It works!”
It's too Skynrdy.”
Light the content candle!”
I tried the peanut butter trick with Jelly before.”
There is no reason for Bob Evans.”
I'm just not used to Kory wearing pants.”
It's like, the future.”
What's that band? 100 Haircuts?”
Your sweat smells like Dolce & Gabbana.”
Rhinos are a big deal.”
Please pray for Mrs. Haskel's tomatoes.”
He's magic. He's practically a leprechaun.”
Did I do that during the pandemic?”
I can't wait to put that on a T-shirt.”
I have an item of boot business to discuss.”
You forgot the witch supplies!”
It doesn't work in IE.”
What don't you think should be converted into a fish tank?”
Make it extra-white. #GGGGGG”
I got this whole thing of Silly Putty stuck on my sleeve.”
Steve's probably listening to Fiona Apple.”
Have you heard about the whaler-pirate guy?”
It looks, feels, and smells great!”
No. They don't have budget for robots.”
You're always picked last and your pasta smells.”
I can handle a lot of Jeff Bridges in one movie.”
I can tell by the look on your face that you're not going to be of any help.”
I can't solve a three-year-old's bee jokes.”
My middle toe went numb and I thought I had something in my shoe.”
Helvetica Light makes me think you're lying.”
It's like, I read books, but I also party.”
I'm programming in my head.”
Let's see, so the chicken goes in the middle...”
It smells like the 80s.”
PBS is very : colon-y.”
There's a lot of dirt down here.”
What can I say? I have uncontrollable eyebrows.”
It's broken.”
I can still smell Steve.”
Why'd you put me out like that about the Lion King?”
No amount of money is worth your husband having a mustache.”
Beige is not a color.”
I keep thinking about that wolf tie.”
I think I'm gonna have to set something on fire.”
Is that a convertible hearse?”
That's why I'm walking away while you look at pictures of Rob Van Dam.”
It's like The Sixth Sense, but with tacos.”
I don't know who you think you are, coming up in here with a taco.”
You just have to hope for the best until it doesn't happen.”
I don't want to chase the red sweater. I just want to buy the red sweater.”
I want the whole tomato.”
I have a weird cheese story for you.”
It's not urgent, aside from the building being on fire.”
The 80's called and they want their wine back.”
I think what we should probably do, is nothing.”
Long story short... I'm a genius, and we don't need a new Roomba.”
I've been to New Jersey?”
The conference template fills me with dread.”
'M', as in Machu Picchu.”
I had some chicken wings in my car that I was going to give you. ”
Try not to make it too caskety.”
They have that dirty ketchup money.”
The wild cheeses grow aplenty here.”
My version of a beard is a hat.”
I'm wing-dingin' it.”
You reach into your heart and pull out a potholder.”
Like, the food kind, or the magical kind?”
I don't foresee whales having cell phones.”
I hate Internet Explorer.”
This sushi is quite delicious. If you like the taste of death.”
There's wine on your motherboard.”
I'm going to pull out the Real Joe Pesci Hat.”
400 pounds plus adrenaline, and I could flip a car, easy.”
Location ID = 23 Bread Bowl = False (AKA: The Breadbowl Module is Broken.)”
It's a pickle wearing a cape; I think it's self-explanatory.”
Wait 'til I get this gas station food, then order in.”
Pockets full of coffee.”
Fancy code is the only kind I write.”
I said something about sausage, but I don't remember what it was.”
I'm not giving my money to YouTube. YouTube is all horsey and gross.”
Did you say "jQuery" or "Katie Perry"?”
(on St. Patrick's Day) Happy Thanksgiving!”
That's just how I like my mugs: Cheap and Swiss.”
Murderer at nine o'clock!”
You wanna do hot dogs Friday?”
It'll be in the Someone Said that's in your heart.”
I need a more magical word for "practical."”
They're switchin' browsers and clearin' cookies!”
I switched to the California Raisins pillowcase last night.”
Facebook's telling me I'm fat.”
The donut button isn't working.”
Well, we have mustaches upstairs.”
What is life if not just a series of great chairs?”
Salad's nasty.”
Cat-flavored ice cream?”
Must. Resist. Cacao.”
I feel like I just try too much sometimes.”
A person can be positive, AND also inappropriate.”
That's why I don't eat it out of a can; I eat it out of a bag.”
This knob makes me want to get drunk.”
Squirrels don't have pants.”
It's like if I had muscles but with quarters.”
There are four purses in my purse.”
Instructions unclear, I have peanut butter on my hands.”
I can't juggle a fish, that's for sure.”
Please ignore me collating behind you.”
I'm bringing iFrames back.”
I know how I like my files: Large.”
It's like, the Jedi.”
I just blew my nose in my notes.”
Also, they have a great toe box.”
I am the ghost of Tractor Supply Company.”
You're eating the chicken crust.”
I'm trying to think of a more magical word for practical.”
Oh I'm smart! I'm artificial!”
A pickle chip got caught in the wheels of my chair.”
I try not to have too many hobbies.”
The Muppets are my Downton Abbey.”
Beige is not an image.”
It's too sausagy.”
Lower case "m" is the best letter.”
Oh, sorry! I'll just rewrite the Web.”
Come and get it, Sammy Hagar!”
I'd rather be Garamond than Papyrus.”
You see that giant hot dog?”
Those stupid little pickles.”
I'm gonna rock that perm!”
I wish I could draw RoboCop.”
Can I be Josh for Halloween?”
I'm going to look up thesaurus in the dictionary.”
I don't want this bacon on here any more.”
All caps, all the time.”
Gettin' mean... in a nice way.”
Babies aren't supposed to look like Woody Harrelson. ”
It's the web equivalent of a junk drawer.”
If you had a hot dog roller and went shopping for sausages, things might change.”
Well. I guess we're having stock photos for lunch.”
That's a good lookin monkey.”
I found Pickle Doritos at a rest stop.”
IE is the DMV of the Internet.”
I think what we should plan to do, is nothing.”
I don't recall there being an h in leprechaun.”
Never get into a fistfight with a puppeteer.”
Why is there a piece of cheese in my purse?”
Those weren't professional quality mustaches.”
It doesn't work in Safari.”
It's like a clown car of drawers.”
This phone call is messing up my hair.”
Whoa! That's the monkey!”
Let's talk about donuts. ”
I'm dealing with some very important kangaroo things right now.”
I'd go to a goat rodeo.”
It was working a minute ago.”
Is this the collective smell of humanity?”
This is too helpful.”
They're like the seagulls of birds.”
If it's not moist, I'm not interested in having it thrown on my desk.”
Are pigs becoming extinct?”
Our sponsors are our butter, our members are our bread.”
I'm not at a place in my heart where I can eat a bear.”
How would you get DNA from Elvis?”
You can't out-do the fish with sneakers.”
I'm thinking like four, maybe five steps ahead of you.”
It reminds me of an old calculator.”
It's like a pair of pants, for your car.”
The meatball machine is broken.”
Eating peaches with a spoon stinks.”
One time I set myself on fire.”
You can't ship pickles.”
How much bread would it take to feed a scorpion for a week?”
I've looked at that alpaca all day.”
Are we going to a place I can wear slippers?”
You do seem like the type of guy who'd drink pickle juice.”
How am I supposed to get through my workday when I have to take care of all these tiny people in my phone?”
My goal is to live until 2085.”
I can get behind an animal with a handlebar mustache.”
In Belgium, there's a tax for things that are too multitasky.”
Your hat smells like bologna.”
It's dark and gloomy with zombies, but I think I'll keep my sunglasses on.”
These people drive like animals.”
You look at your astronaut food. I'm gonna work.”
Can you Swissify it?”
I'm out here changing the Internet.”
I just smelled fries in my head.”
Steve, let's go somewhere, just you and me.”
I'm not trying to make my turnips rot you guys.”
...And that is why you don't wear sandals to Blossom.”
The air doesn't taste like pancakes!”
Did you just raise the roof on jQuery?”
The dog arrived before the paintings.”
I want a corn dog scented candle.”
Look at his bag of hot dog boxes on the floor!”
There is no light, only Dark Mode.”
I'm no stranger to a rotten banana.”
I only got to Utah before I quit.”
Why is the llama-cam shaking?”
It's too Skittly.”
I don't like the weather tellin' me what to do.”
It's what's for dinner.”
I’m getting a full-on chest plate tattoo of FORM riding on the back of a magical unicorn to show my appreciation.”
I've never seen the 80s.”
This tastes like Steve's car.”
Mister-I'm-Never-Wrong!”
Always cut toward your innards.”
Something is wrong with the server.”
I'm sitting down here with Hot Popcorn Hands.”
Steve, you should come look at these sandwich pictures.”
Sassy Cap'n McBeef O'Brady”
It's like Top Chef, but with vodka.”
I don't like wearing pants.”
I just had an Emeril moment.”
But, Saul Bass already used all the good shapes.”
Settle down, Mailchimp.”
My whole life is a circular formula.”
Activate the chicken!”
Teresa, you haven't given me an answer, you've only given me s*!%.”
I just wanna eat this sandwich.”
You're the Sherlock Holmes of the digital age.”
If this were a book, I would totally read it.”
Dark Mode is ruining my life.”
Batteries? Seriously? What is this, 1985?”
There are no conifer trees in here.”
I'm trying to figure out what kind of harvester to use for canola.”
An ice cream truck drove through this design.”
A guy named Jerry has 20 watermelons in his truck.”
I'm sorry I'm not a sock connoisseur.”
I've been thinking about that wolf tie.”
I'm trying to use your design elements but I'm not sure I like them.”
Is that horse wearing shorts?”
Can you bring your horse?”
There's a lot of outer space.”
It's a torsional thing.”
I mean, how much Jeff Bridges can you have in one movie?”
I had a pencil sharpener shaped like a boat.”
It's like a statue of my dog with a mustache on it.”
I'm gonna make websites out of wood.”
If the Long Island Medium were here, she'd freak out.”
Why'd you walk over here like Stone Cold Steve Austin?”
Was that Rod Stewart?”
The cats came with the man.”
