Culture
We are interdisciplinary zealots dedicated to blending creativity and code, philanthropy and commerce. Each of us is equal parts nonprofit patron, arts nerd, and tech junkie. We love what we do, and we love what our clients stand for. We are collaborative, inventive, inspired.
Meet the Team
As a child, Rachel admired the knife skills of Jacques Pépin. Today, she enjoys inventing new taco toppings and putting Old Bay on everything. She became a master of the bassoon because of her distaste for saxophones, and eventually performed Verdi’s Requiem for a PBS documentary in Prague. When she's not connecting with FORM clients, she sometimes sews puppets with no eyes, prays to St. Anthony for her lost Roku remote, and plays drums to Radiohead. She’s a big fan of public media, minimalism, and melancholia.
When Emily isn't managing our projects, she's busy neglecting house plants, sketching ex-boyfriends' cars, and crushing on Monty Don. She tries to grow vegetables and has eaten 730 cupcakes. A creative spirit and self-described lovey-person, Emily is a big fan of romcoms and keeps a beautiful, hand-drawn record of all the flowers her husband has given her. She knows how to collect honey from bees, can make a perfect frosting curlicue while dancing to Pitbull, and has a knack for finding the most inconvenient Airbnbs.
Her great grandfather painted backdrops for opera houses; her dad is a musicologist; her mother is an abstract painter. It’s no wonder Ceci has dedicated her career to arts marketing. A passionate workaholic and mom to small humans and mini schnauzers, Ceci’s favorite pastime is “a quiet moment with a glass of wine.” Named after the patron saint of music, she is a former classical singer with a penchant for pants roles and Bach cantatas. She might be the shortest FORMie, but she isn’t afraid to engage in a studio scrap over Star Trek vs. Star Wars.
As a child, Hannah was a noted marker artist, 4th chair trumpeter, and passionate porcelain cat collector. She was often in trouble for talking in class and named her toys with only adjectives. Studying in Europe, Hannah found that DaVinci’s Annunciation is larger in real life and that identifying shower gel from hand lotion is tricky when you can’t read Italian. When she's not designing for FORM, she enjoys live concerts, cafe mocha, and carving elaborate designs into pumpkins. Except for the Harry Potter logo. Because, come on, the letter “P” is so hard to carve into a pumpkin.
Katelyn says the best of all chemistry constants is 6.02x10 to the 23rd power, and who are we to argue? A rare combination of mathematician, athlete, and artist, she holds a master’s degree in accountancy, runs marathons for fun, and plays the heck out of Chopin’s Revolutionary Étude for piano. When she’s not managing our operations, she enjoys walking her dog, reading tiny dictionaries and making lemon macaroons. She once broke a picnic table with her head and she's a fan of words, Warren Buffett, and the number 20,710.
Ashleigh tells us that, though deep fried worms taste like potato chips, her favorite food is frosting. A dedicated saxophonist, she has performed a halftime routine wearing only one shoe. When she’s not writing code, she's quarterbacking, scrap booking or playing Led Zeppelin on her Fender Cyclone. Though she was once mistakenly detained for grand theft auto, she is the proud and legally titled owner of a vintage Geo Metro. She’s a big fan of baking, bottle caps, and classic horror films.
A wizardly mix of app programmer and mad scientist, Ken writes Objective-C like it's his first language. A trained electrical engineer, he's a Kandinsky with a soldering iron and at this very moment, probably has a diode in his pocket. He once owned a vinyl album collection the size of a cargo trailer. In sixth grade, he souped-up his alarm clock so it pulled a string attached to his pillow. Though the feasibility assessment of the PillowPuller™ was doomed, today Ken holds two patents for his display technology inventions.
Michael is a man of few words and many board games (150, to be exact). He is a proficient hackeysack-er and skilled MIG welder. He does not recommend sleeping in a 2004 Ford Taurus before running a full marathon. He keeps a mysterious black bird on his desk, is a proud descendant of Johnny Appleseed, and likes dogs that are named after pastries.
Josh is one of the few people we know who has lived in a shipping container. On purpose. Twice. When he's not ogling a font or designing something beautiful for FORM, he sometimes studies design in Frankfurt or helps nonprofits dig wells in Africa. His doodling and handwriting are so geometrically perfect, some say he uses The Force to conjure it. He is the tallest FORMie, which comes in handy when retrieving Kory's errant Nerf darts. He loves stuff like outer space, red shoes, sriracha sauce, and Tycho.
Steve is a supersmart, mostly pleasant guy with a penchant for sardonic vinyl toys and Diet Coke. He's an ardent music lover, and though his recent tastes skew toward post-modern shoegaze, he once willingly attended an Air Supply concert. It is rumored that he has quite a high IQ, which is plausible but unconfirmed by MENSA. Ever plagued by the notion that his brother is funnier and more popular, Steve is a lifelong overachiever. A serial early adopter, he is so enamored with technology that, though surrounded by the latest gadgetry, can’t part with his robust laser disc collection.
Though confused by long division and cooking, Teresa can ideate, illustrate, and envisage like nobody's business. She is a trained goldsmith and pines for planishing hammers like most girls pine for shoes. She once met Pink Floyd, counted 17 shooting stars, and was seriously injured by a pot pie. When she's not directing FORM's design, she is probably etching silver, wandering around Utah, or smelling old books. She likes downtempo Icelandic compositional ambient music and spooning with her dog, Hugo.
Some of us suspect Kory is part robot, but since we rightfully fear robots, we're afraid to ask him if it's true. A real genius and clean code devotee, he drives FORM's programming and makes magic of the web. He's also one heck of a baker, guitar player and Apple junkie. He owns a bacon-scented air freshener and microwaveable pasta boat. He is digitizing his entire DVD collection (he's up to the Gs). There is enough music in Kory's iTunes library to provide astronauts a non-stop soundtrack for 9.3 trips to the Moon.
Pencil
CloseThe creative brainpower is palpable when the studio stops for Desktop Friday, an exercise designed to reset our creativity. A random topic. An hour to create. Who will crack under pressure? Who will lose it all in an epic crash? Who will go rogue and design in Play-Doh?
Someone Said
Overheard and out of context. Hang around with us long enough, and you might find something you said posted here, too:
I can't wait to put that on a T-shirt.”
I don't like wearing pants.”
It reminds me of an old calculator.”
This tastes like Steve's car.”
I just smelled fries in my head.”
I'm not giving my money to YouTube. YouTube is all horsey and gross.”
Activate the chicken!”
It's a pickle wearing a cape; I think it's self-explanatory.”
There's a lot of outer space.”
I'm sitting down here with Hot Popcorn Hands.”
Was that Rod Stewart?”
I was working, until I got distracted by this Madonna song.”
I can't juggle a fish, that's for sure.”
That's why I'm walking away while you look at pictures of Rob Van Dam.”
Helvetica Light makes me think you're lying.”
Steve, you should come look at these sandwich pictures.”
One time I set myself on fire.”
A person can be positive, AND also inappropriate.”
400 pounds plus adrenaline, and I could flip a car, easy.”
Those weren't professional quality mustaches.”
I had a pencil sharpener shaped like a boat.”
I didn't want to spend $40 on a banana costume.”
We have flippage!”
Is that a convertible hearse?”
It's too Skynrdy.”
Our sponsors are our butter, our members are our bread.”
I'm out here changing the Internet.”
I don't think real cowboys do this much ironing.”
I'd go to a goat rodeo.”
My goal is to live until 2085.”
Is this the collective smell of humanity?”
No. They don't have have budget for robots.”
If this were a book, I would totally read it.”
I'm wing-dingin' it.”
I try not to have too many hobbies.”
Look at the eyes on that Red-Legged Honeycreeper!”
This is too helpful.”
Michael do you want something pumpkin-spiced?”
I don't want this bacon on here any more.”
That's just how I like my mugs: Cheap and Swiss.”
It's a torsional thing.”
I'm sorry I'm not a sock connoisseur.”
Beige is not an image.”
An ice cream truck drove through this design.”
I wanna smell how cold it is.”
My middle toe went numb and I thought I had something in my shoe.”
I dropped a pickle chip and it got caught in the wheels of my chair.”
I'm trying to use your design elements but I'm not sure I like them.”
Your sweat smells like Dolce & Gabbana.”
I just wanna eat this sandwich.”
Eating peaches with a spoon stinks.”
Lower case "m" is the best letter.”
It's like, the future.”
If it's not moist, I'm not interested in having it thrown on my desk.”
That horse looks like Burt Russel Crowe.”
I don't want to chase the red sweater. I just want to buy the red sweater.”
I had some chicken wings in my car that I was going to give you. ”
I'd rather be Garamond than Papyrus.”
The 80's called and they want their wine back.”
This sushi is quite delicious. If you like the taste of death.”
It wasn't like that a minute ago.”
You can't out-do the fish with sneakers.”
I only got to Utah before I quit.”
Why'd you put me out like that about the Lion King?”
I'm gonna rock that perm!”
Steve, let's go somewhere, just you and me.”
I've looked at that alpaca all day.”
Salad's nasty.”
Internet Explorer is ruining this.”
If you had a hot dog roller and went shopping for sausages, things might change.”
I can still smell Steve.”
Gettin' mean... in a nice way.”
Are we going to a place I can wear slippers?”
Rhinos are a big deal.”
I can handle a lot of Jeff Bridges in one movie.”
You can't ship pickles.”
I've never had much luck with rabbits.”
It's too sausagy.”
Oh, sorry! I'll just rewrite the Web.”
I've been to New Jersey?”
I'm sorry about the div.”
Those stupid little pickles.”
I want the whole tomato.”
The meatball machine is broken.”
This knob makes me want to get drunk.”
(with sadness) I hate Internet Explorer.”
My version of a beard is a hat.”
I'm dealing with some very important kangaroo things right now.”
You wanna do hot dogs Friday?”
It should be a little Burt Reynolds.”
I mean, how much Jeff Bridges can you have in one movie?”
There's wine on your motherboard.”
You just have to hope for the best until it doesn't happen.”
Her abs look like a turtle shell.”
I'm bringing iFrames back.”
I’m getting a full-on chest plate tattoo of FORM riding on the back of a magical unicorn to show my appreciation.”
Try not to make it too caskety.”
I'm no stranger to a rotten banana.”
The wild cheeses grow aplenty here.”
It's like Top Chef, but with vodka.”
Pockets full of coffee.”
It looks, feels, and smells great!”
Don't come at me with your popcorn problems.”
1-2-3 Cheeseburger Lane!”
Something is wrong with the server.”
I think I'm gonna have to set something on fire.”
Entertainment Tonight is where dreams go to die.”
Can you Swissify it?”
In Belgium, there's a tax for things that are too multitasky.”
You reach into your heart and pull out a potholder.”
Have you heard about the whaler-pirate guy?”
If the Long Island Medium were here, she'd freak out.”
Move. You're where my Diet Coke goes.”
Then I thought, why not just make it Helvetica?”
That's why I don't eat it out of a can; I eat it out of a bag.”
I want a corn dog scented candle.”
You're always picked last and your pasta smells.”
All caps, all the time.”
Emotionally, my hands are in my pockets.”
It's dark and gloomy with zombies, but I think I'll keep my sunglasses on.”
It's like a clown car of drawers.”
I can tell by the look on your face that you're not going to be of any help.”
It's like a pair of pants, for your car.”
...And that is why you don't wear sandals to Blossom.”
No, YOU need megadoses of vitamin D.”
It was working a minute ago.”
Remember when you threw décor at me?”
Fancy code is the only kind I write.”
I've been here before - I was looking for a baby!”
No amount of money is worth your husband having a mustache.”
Let's see, so the chicken goes in the middle...”
No cults or dying, please. It's Friday.”
Squirrels don't have pants.”
Always cut toward your innards.”
What don't you think should be converted into a fish tank?”
I said something about sausage, but I don't remember what it was.”
I'll die if I smell like a hamster.”
Are pigs becoming extinct?”
I'm not trying to make my turnips rot you guys.”
Must. Resist. Cacao.”
But, Saul Bass already used all the good shapes.”
It's like, I read books, but I also party.”
You look at your astronaut food. I'm gonna work.”
Well, we have mustaches upstairs.”
These people drive like animals.”
How much bread would it take to feed a scorpion for a week?”
I'm going to look up thesaurus in the dictionary.”
Stop counting the dents in my can of food.”
Steve's probably listening to Fiona Apple.”
I switched to the California Raisins pillowcase last night.”
I'm thinking like four, maybe five steps ahead of you.”
It's like an easy bake oven for adults who like chicken.”
Acknowledge my math!”
It's not urgent, aside from the building being on fire.”
Well. I guess we're having stock photos for lunch.”
It's like a statue of my dog with a mustache on it.”
Facebook's telling me I'm fat.”
Can I be Josh for Halloween?”
What's that band? 100 Haircuts?”
He's magic. He's practically a leprechaun.”
This phone call is messing up my hair.”
C'mon. Lemme see your turkey burgers.”
I'm going to pull out the Real Joe Pesci Hat.”
I'm just not used to Kory wearing pants.”
Is hot dog one word or two?”
Please ignore me collating behind you.”
I don't know who you think you are, coming up in here with a taco.”
Your hat smells like bologna.”
What can I say? I have uncontrollable eyebrows.”
I'm gonna make websites out of wood.”
They'll do anything for a ribbon and a hamburger.”
How am I supposed to get through my workday when I have to take care of all these tiny people in my phone?”
There are four purses in my purse.”
Is that horse wearing shorts?”
Did you say "jQuery" or "Katie Perry"?”
Look at his bag of hot dog boxes on the floor!”
I'd try human. (on the topic of cannibalism)”
You do seem like the type of guy who'd drink pickle juice.”
Sassy Cap'n McBeef O'Brady”
How would you get DNA from Elvis?”
Why is there a piece of cheese in my purse?”
It's like, the Jedi.”
It's like if I had muscles but with quarters.”
The air doesn't taste like pancakes!”
It smells like the 80s.”
'M', as in Machu Picchu.”
Wait 'til I get this gas station food, then order in.”
I bought a Chewbacca shirt but I keep forgetting to wear it.”
Mister-I'm-Never-Wrong!”
It doesn't work in IE.”
You see that giant hot dog?”
It works!”
I got this whole thing of Silly Putty stuck on my sleeve.”
I'm not at a place in my heart where I can eat a bear.”
I'm programming in my head.”
I feel like I just try too much sometimes.”
I've been thinking about that wolf tie.”
IE is the DMV of the Internet.”
Batteries? Seriously? What is this, 1985?”
This is not your grandmother's website!”
It's too Skittly.”
It'll be in the Someone Said that's in your heart.”
I've never seen the 80s.”
Long story short... I'm a genius, and we don't need a new Roomba.”
Beige is not a color.”
It's broken.”
It doesn't work in Safari.”
I know how I like my files: Large.”
Come and get it, Sammy Hagar!”
Location ID = 23 Bread Bowl = False (AKA: The Breadbowl Module is Broken.)”
I don't foresee whales having cell phones.”
They're switchin' browsers and clearin' cookies!”
I don't recall there being an h in leprechaun.”
Did you just raise the roof on jQuery?”
Teresa, you haven't given me an answer, you've only given me s*!%.”
You're the Sherlock Holmes of the digital age.”
I just keep making ears by accident.”
Whoa! That's the monkey!”
I just blew my nose in my notes.”
Murderer at nine o'clock!”
It's like The Sixth Sense, but with tacos.”
I keep thinking about that wolf tie.”
Never get into a fistfight with a puppeteer.”
I am the ghost of Tractor Supply Company. (spooky voice)”
There is no reason for Bob Evans.”
I wish I could draw RoboCop.”
The donut button isn't working.”
What did you walk over here like Stone Cold Steve Austin for?”
PBS is very : colon-y.”
