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Arts + Cultural Institutions
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We are helping the Westmoreland Museum of American Art fulfill its mission to share cultural experiences that invite new ideas and perspectives. We deploy social and search campaigns that help the Museum reach more current and undiscovered patrons, and promote the Museum's exhibitions, events, and programs through paid and organic posts.
Our ongoing consulting, analytics reporting, and guidance help the Museum plan and refine its digital marketing strategy. We deployed several paid strategic campaigns that helped the Museum stay connected to its patrons virtually through the pandemic, too.
Having FORM manage our Google Ads has been invaluable. We had worked with another vendor in the past where the team did not have familiarity with our industry, and our Google for Non-profit account campaigns were drastically underperforming compared to the results we see now with FORM.”