Oberlin College
We are helping Oberlin College to empower students and connect with alumni online. Our team designed a strategic new website for the school's Libraries, overhauled the college's online giving system, and built custom campaign creation tools for targeted fundraising.
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Our team strategized and designed an artful and exuberant website for the school's Libraries. True to the fabric of Oberlin's creative spirit, the new site bends boundaries and breaks the constraints of a typical college library website.
Students can access research tools, books, and databases in one click, live chat with reference librarians, explore exhibitions and archives, and find support services. The look of the site reflects the bold spirit of the school while the interface design is clean, clear, and engaging.
We worked with the college's Alumni Association and Development teams to improve the process of giving to the school through a streamlined giving page. Our streamlined giving pages and easy-to-use web tools allow Oberlin staff to update the website themselves.
Among the many customized features we created for the Alumni site, we built a suite of backend tools that allow the Alumni Association staff to create their own targeted campaign landing pages to increase conversions from visitors to donors. We also built in special features such as pre-calculated "round up" donations when purchasing event tickets and easy ticket sales and registrations.
In addition, we built powerful and easy-to-use web tools that allow the college to create unique campaign pages that appeal to specific donors. The pages are hidden from navigation and allow for interest-based imagery and messaging.
We also designed a distinctive and powerful website for Oberlin College's Allen Art Museum that guides visitors to explore exhibitions, give financial support, and plan a visit. The site features the Museum's impressive collection, and the visual tone expresses a sophisticated, welcoming feel. Learn more about the AMAM project here.
