A direct descendent of the US women's suffragette movement, the League of Women Voters works to encourage informed participation in government, increase understanding of issues, and influence public policy. They asked us to help increase voter engagement and participation during a general election. The campaign yielded significant results, including a 251% increase in reach, a 160% increase in impressions, and a 97% increase in clicks.

Services Provided

  • Digital Marketing Strategy
  • Paid Social Media Marketing
  • Analytics, Reporting + Consulting
  • Marketing + Communications Planning
REACHING VOTERS

We created and managed non-partisan Facebook ad campaigns that helped reflect the Leagues presence as a young, vibrant, involved organization. With our curation of imagery and carefully crafted messaging, the campaigns yielded a measurable increase in website traffic, awareness, and reach.