Brightening Futures

We are helping Lawrence School reach prospective families and generate leads online. We combined engaging information strategy and visual design to build trust and guide parents to inquire with the school's admissions team.

The site includes a dynamic events calendar, a login-based resource library, online giving, and innovative content that lets parents and kids get a feel for the school's environment and programs. The site runs on a customized CMS that allows Lawrence's administrators to update their content and quickly create new pages. We also refreshed the school's athletics identity to give it a more modern look.