Julie Billiart Schools
Julie Billiart Schools asked to help them reach prospective families, increase donations, and highlight the differentiators that set the school apart. We achieved this through a multichannel approach including digital marketing, web design, and graphic design services.
Our website design for JB is structured to guide families strategically through an information funnel that converts qualified site visitors into leads. Our visual design team created a distinctive tone in print and online that is at once welcoming, trustworthy, and prestigious, and our use of imagery helps convey a sense inclusion, support, and care that is unique to JB.
Our social media marketing and printed materials help reach and engage JB prospects wherever they are, and our digital marketing team deployed a suite of campaigns that helped reach JB's strategic targeted audiences. In the first year after launch, the new site has yielded a 12% increase in users, 8% increase in page views, and a 29% increase in mobile traffic. In addition, our digital marketing team deployed ad campaigns for the school that yielded a 37% and 237% increase in clicks compared to previous campaigns.
Services Provided
We are helping JB deploy their digital strategy, promote their campaigns, and reach more prospects online through our digital marketing services. Our monthly analytics report and analysis empowers the school's marketing team to evaluate how their website is performing, determine which digital marketing tactics and campaigns are performing best, and decide how to adjust their overall strategy.
Our thoughtful information design and navigation systems provide quick access to content while also cross-pollinating stories and calls-to-action that guide users to discover new differentiators. We created a customized content management system for the School that makes it easy for the staff to update their content, accept online inquiries, gifts, and event registrations.
Our online donation system also makes it simple for donors to give a one-time gift, or set up recurring gifts. Our system allows Julie Billiart staff to maintain and track donation records that are automatically stored in the CRM.
Thank you for creating a beautiful website for us. It really is stunning, functional, and easy-to-navigate (both as a user and an admin). Thank you, thank you, thank you. I will recommend you and your team to anyone who needs a new site. ”
We also help JB share their impact through a highly visual annual report. The piece continues the friendly and inclusive tone of the JB brand while using sophisticated graphic design to make even the "numbers" interesting.
We provide ongoing graphic design support for JB, from pole banners to advertisements and brochures. Whether digital marketing, web development, or printed materials, our team helps JB's brand resonate with parents and students.
