CMS Development, Production, Programming, Visual Design

A feast for the eyes, these baking kits combine the fun of family crafting with baking, decorating, and snacking. FORM was asked to design an online brand presence that would help bring the new product to market. FORM's solution is a fun and friendly site that's inviting both for kids and adults. In addition to the overall design, FORM created a sophisticated online contest, through which parents can help their kids "hang photos" of their Crafty Cooking Kits creations on the site's Virtual Refrigerator. A custom contest management system allows Crafty Cooking Kits staff to review the photo entries before posting live, and to choose and notify a monthly winner.